Winning Bizness Desk
Mumbai. E-commerce giant Flipkart has witnessed the sale of India’s most expensive and biggest television set. TCL’s massive 115-inch X955 Max QD-Mini LED TV was sold for ₹30 lakh, marking a new milestone in the Indian electronics market. The screen is nearly the size of a typical room wall, offering a stunning home theatre experience.
World's largest QD-Mini LED TV
The TCL X955 Max is currently the biggest QD-Mini LED TV available globally. With 4K Ultra HD resolution (3840x2160 pixels), the TV promises crystal-clear visuals. It’s designed to be more than just a television—it turns your living room into a cinematic space.
This premium model boasts an impressive brightness of 5000 nits, coupled with over 20,000 local dimming zones and 98% DCI-P3 color coverage. The TV also supports Dolby Vision, enhancing contrast and color accuracy for an immersive visual output.
AI-driven performance and powerful processor
TCL has equipped the X955 Max with its proprietary AiPQ Pro Processor, which uses AI to optimize color, contrast, and clarity in real time. It also comes with 3GB of RAM and 64GB of internal storage, enabling smooth performance and content handling.
To match the massive visuals, the TV includes a premium Onkyo 6.2.2 Hi-Fi audio system. With 12 built-in speakers, 120W sound output, and support for Dolby Atmos, it delivers a theatre-like audio experience from the comfort of home.
Built for gaming and smart connectivity
Gamers will appreciate its 144Hz refresh rate, FreeSync Premium Pro support, and Game Master technology, which collectively ensure ultra-smooth, lag-free gameplay. The smart TV also supports Google TV, Apple AirPlay2, and HomeKit. For connectivity, it features WiFi 6, Bluetooth 5.2, and HDMI 2.1 ports.
Boost to premium e-commerce in India
The high-value sale has drawn reactions from both Flipkart and TCL. Philip Xia, India head of TCL, said the purchase demonstrates the huge potential of e-commerce for premium electronics in India. Flipkart VP Rakesh Krishnan added that the company is committed to making advanced technology accessible even in smaller cities and towns. The X955 Max, he said, is designed for consumers looking to bring a cinema-like feel to their living rooms.
Story in a nutshell – 7 key points:
- TCL's 115-inch X955 Max TV sold on Flipkart for ₹30 lakh, setting a new sales record in India.
- The TV features a QD-Mini LED display with 4K Ultra HD resolution.
- Offers extreme brightness of 5000 nits and over 20,000 dimming zones.
- Powered by TCL’s AI-based AiPQ Pro processor with 3GB RAM and 64GB storage.
- Comes with Onkyo’s 12-speaker Dolby Atmos-supported sound system.
- Built for high-end gaming with 144Hz refresh rate and FreeSync Pro support.
- Flipkart and TCL call it a sign of growing trust in premium e-commerce electronics.
